Make the SMS data use obvious
Reviewers should be able to connect the opt-in form, privacy policy, terms, sender identity, and sample messages without guessing how mobile data is handled.
- Confirm the privacy policy mentions text/SMS messaging or mobile contact data in plain language.
- Avoid broad lead-sharing language that appears to sell, rent, or share mobile opt-in data for third-party marketing.
- Keep the business name, DBA context, website, privacy policy, terms, and opt-in form aligned.
- Make the privacy policy reachable from the same public flow where the person submits a phone number.